“But I’ll tell you what hermits realize. If you go off into a far, far forest and get very quiet, you’ll come to understand that you’re connected with everything.” ~ Alan Watts
I recently read an outrageous statistic. The average American by age 20, across all available media, has seen one million commercials. I can’t confirm it but a quick consult with the oracle Google, produced some equally eye-popping numbers. Regardless of the actual number, we are awash in advertisement. My favorite synonym for advertisement: puff (British, of course).
In my recent foray into software development I read that 90% of the world’s data was generated in the last two years. My particular favorite phrase describing data: units of meaning.
We are living in an angry time. It’s a vicious circle: our units of meaning are often – if not always – absent of context or continuity, rendering them isolated. They’re like asteroids hurtling through space.
People seek meaning. It is a uniquely human activity. Meaning-making requires context and continuity. Our ‘puffs’ would have us believe that we will certainly find meaning and connection if we buy what they are selling – but we soon realize that what they are selling, relative to meaning, is just that – a puff. Like me, you will never find lasting happiness in a new car or your identity in your brand of blue jeans. Perhaps you will experience satisfaction for a fleeting moment – which is roughly the lifespan of a unit of data-meaning. Is it any wonder that we are angry and grasping at any ole’ context that conspiracy theories and propaganda might provide? Anger is an expression of fear, and the fear: that we are hurtling through life without meaning.
“And people get all fouled up because they want the world to have meaning as if it were words… As if you had a meaning, as if you were a mere word, as if you were something that could be looked up in a dictionary. You are meaning.” ~ Alan Watts
The lesson of our times (and past times): there is always a populist grifter ready to exploit anger and ignorance, making promises of meaning-fulfillment pulled from an imagined past like a rabbit from a hat. A political puff.
Sometimes I think this is why Kerri and I walk on our trails. To get quiet, to unplug from the incessant info streams, the madness of news-delivered-like-a-commercial. Puff, puff…poof. To re-enter substantial and lasting context. In nature, in the cycles we participate with and experience, we regain – and rejoin – continuity. We stop hurtling through our lives grasping for ‘puff’ fulfillment or trying to make sense of nonsense. We stand in something more tangible. Eternal.
“You are a function of what the whole universe is doing in the same way that a wave is a function of what the whole ocean is doing.” ~ Alan Watts
read Kerri’s blogpost about THE LUSH DAY
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The Direction of Intention 