Look In The Mirror [on Not So Flawed Wednesday]

red cup mirror copy

A few years ago Morris Berman wrote a book, Coming To Our Senses, that jumps with both feet into the complexities of mirrors. Believe it or not, there are societies that are not singularly obsessed with self-image.

What do we see when we look in the mirror? What image do we think we ought to project? Create? Reinforce? What image do we think we ought to match? What do we think we need to hide? What about that hair or those crow’s feet? What do we look for in the image that stares back? Have we ever considered that the image in the mirror is the reverse of what’s actual? That we will, in fact, always see the opposite and never see ourselves as we are?

What amazing power do marketers possess when crafting the images that sell stuff? Models with perfect profiles, men with Greek bodies, all of those images filtered through the magic of Photoshop to heighten, hide, or somehow manufacture a more desirable perfection, an unattainable you. That is the point, after all: to create a perfection that no mere mortal can attain. To create a purchase path, a product possibility of attaining the ideal, even for a moment.

On the island, there is a terrific little coffee house, The Red Cup. Someone at The Red Cup must have read Morris Berman’s book or at least caught on to the power of a mirror. They know, even after a few cups of good coffee, when washing your hands in the restroom, you are likely to look in the mirror and find something that needs changing, something lacking. And so, as a counterbalance to the programming, they offer a simple alternative, a suggestion, in fact, a possibility for what you might choose to see in the mirror: you are so cool, and intelligent and strong and fierce.

read Kerri’s blog post about THE RED CUP

 

feet on the street WI website box copy

One Response

  1. Love it! Reminds me of a tiny girl’s tee I saw a few months ago with the Shakespeare quote, “though she be but little, she is fierce!”
    Best. Tiny. Tee. Ever. :O)

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